Many Revenue Manager find themselves worshipping daily at the altar of Rate Parity. This means that their core value is rate parity and everything else falls in place after that. For example, I have seen articles written that start with the assumption that, “Of course you need to have...
Want Better Email Re...
posted by Alexandros Damigos
In everyday life, most people don’t want to be bothered late at night. But the opposite seems to be true when it comes to email. According to a Q4 2012 analysis by Experian CheetahMail of its North American clients’ email campaigns, emails sent late at night outperformed emails sent any other...
GDS hotel bookings o...
posted by Alexandros Damigos
he global hotel industry delivered another solid performance in February 2013, according to Pegasus Solutions. Global bookings and rates in the month rivaled or outperformed February 2012, and year-to-date bookings for both the leisure and corporate channels surpassed prior years through...
Learn How to Optimiz...
posted by Alexandros Damigos
The rise of smartphone and tablet usage has given way to an undeniable truth: The internet is mobile. This shift has led to a simple reality for hotels in their efforts to attract more guests. A mobile optimized presence is no longer an option for hotels; it’s an absolute necessity. Download...
Forget about hotel a...
posted by Alexandros Damigos
Hotels used to try to keep guests indoors at their bars, restaurants and spas. Now they’re dragging them outside. Hotels are taking their concierge role to a new level, offering tailored experiences that expose guests to the history, foods and attractions of the community surrounding...
Hotels, airline deva...
posted by Alexandros Damigos
For frequent flyers and business travelers, the last few weeks have brought discouraging news. Amid ever-increasing belt-tightening trends, several hotel chains and a major airline have decided to scale back on customer loyalty programs, sparking anger among many customers. “The broad point...