Booking.com is renowned for its hotel-only focus but its homepage now features tabs for flights from Kayak, car rentals from RentalCars.com, and restaurant reservations from OpenTable, all sister companies owned by parent company Priceline Group. The new tabs on the Booking.com homepage on...

For hotels to beat OTAs, it will be because of experience, not marketing! For years, hotels and online travel agencies (OTAs) have maintained a frenemy relationship.  But now, as bookings through OTAs have surpassed direct bookings for the first time ever, a number of major hotel brands are...

Google doesn’t stop doing these local, espesially hotel specific tests. This one shows the price slide filter but with a graph overlay of the prices of the hotels on the graph. Each bar must represent the number of hotels within that price range, communicating to the searcher where they...

Across the hospitality sector, we’re trained to watch our competitors and react when they make rate changes. It’s a game of “follow the leader” – a game that often leads to lower average daily rate (ADR) and under-performing revenue per available room (RevPAR). So how can hotels be smarter...

A new booking platform called TRVL, which claims to “turn people into travel agents”, has raised $2.7 million in funding from angel investors. “TRVL is turning people into travel agents the way Airbnb is turning people into hosts”, claims the company “TRVL is turning people into travel agents...