The Technology Trend in Hotels Apr25

The Technology Trend...

Is there such a thing like Smart Hotels? Hotels around the world are using technology in new ways, with the goal of speeding up or personalizing more services for guests. Instead of the staff at the front desk offering advice on where to go for dinner, guests may be lent an iPad loaded with...

Is mobile is the fastest growing channel? Apr22

Is mobile is the fas...

Online travel firms query mobile return on investment. What about hotels?  Should they focus on mobile web and a mobile booking engine or creating a hotel mobile application? At a conference last week, TripAdvisor revealed that there are many challenges with mobile, not least getting people...

Low-cost Carriers Po...

Revenue management today is at the cutting edge and must be closely aligned across all aspects of a travel business. This requires people with traditional technical skill, an understanding of the markets they operate in and, not least, a willingness to challenge the status quo. Do Think more...

Facebook Announces Cost-Per-Action Bidding Apr20

Facebook Announces C...

Facebook is hard at work to deliver and prove value to advertisers. Its recent announcements about third-party data integration in ad targeting and offline conversion tracking are all part of that. And today, Facebook is introducing a new way to bid for ads on the site, on a cost-per-action...

Social-media giants eyeing piece of travel industry’s pie Apr15

Social-media giants ...

Google and Facebook are racing to expand their empires into the next frontier for them — the travel industry. They want to influence how consumers select places to spend their vacations and how destinations sell themselves to prospective customers. Two social-media giants are salivating over...